Real accounts. Real numbers.
Here’s what happened when we fixed the data first, then scaled what worked. Client names are private. Every number comes from the ad, analytics, or Search Console accounts we worked on.
Case studies
Each one started the same way: find what’s holding results back, then fix it in the right order.
Cost per lead cut from €150 to €15
The challenge
A high-competition market with clicks costing up to €20 and leads costing €150. Google Ads bidding was learning from incomplete data.
What we did
A tracking review found 35% signal loss. We rebuilt tracking with GTM, GA4, and Consent Mode v2 inside the Contao CMS, refined targeting and bid strategy, and produced and tested 100+ visuals and 15 videos for the German audience.
Results
- Cost per lead: €150 → €15 (−90%)
- Cost per click: €20 → €1.50
- 35% signal loss fixed
Similar problem? Get a free tracking check
3.9M SAR in revenue after an account rebuild
The challenge
The brand’s ad account was stolen, with all historical data and Pixel information lost. A timezone mismatch between the ad account and the store also broke sales attribution.
What we did
We worked with the store’s developers to fix Pixel tracking, built dynamic catalog campaigns on Facebook and Instagram, combined ABO and CBO structures, and ran continuous creative and offer testing.
Results
- 3.9M SAR revenue in 10 months
- 25,000 orders
- 125,000 units sold
Similar goal? Get a free marketing check
1,600 leads in two weeks for a gym launch
The challenge
One month before opening, with brand-new ad accounts, no historical data, and a limited budget.
What we did
We built a pre-launch membership offer, produced video creatives of the facility, and launched lead campaigns on Snapchat, Instagram, and TikTok. Budget moved to Snapchat once it proved the best cost per lead, and leads flowed into a shared sheet for the sales team.
Results
- 1,600 leads in 2 weeks
- 1,090 bookings (70%)
- 85% of a 10,000 SAR budget used
Planning a launch? Get a free marketing check
234K organic clicks in three months
The challenge
A new online store with no structure, content, or search visibility.
What we did
We built an SEO-friendly category structure, wrote product descriptions and produced product images, created a keyword plan, added schema, sitemaps, and robots.txt, cleaned harmful backlinks and built quality ones, and set up Search Console, GTM, and Merchant Center.
Results
- 234K clicks in 3 months
- 7.85M search impressions
Want more search traffic? Get a free SEO check
An outdated site rebuilt for search
The challenge
An old website that didn’t meet current SEO standards and struggled to rank.
What we did
We redesigned the site to modern SEO standards, built a content strategy for university students, optimized technical SEO and speed, and cleaned up and rebuilt the backlink profile.
Results
- 1.6K clicks, 20.8K impressions
- 7.7% click-through rate
- Steady growth, March–August 2024
Site not ranking? Get a free SEO check
GrowthX OS: a growth operating system for legal lead generation
The challenge
Strategy, campaigns, CRM, and delivery lived in separate tools, connected by manual handoffs.
What we did
One system where Airtable holds the data, ClickUp runs execution across five teams, GoHighLevel manages leads and client communication, and n8n connects everything. Claude AI turns an approved strategy into structured tasks: AI generates, humans approve, the system executes.
Status
- In development
- Planned as a SaaS product for performance marketing agencies
Too much manual work? Get a free automation check
Examples from real projects, not a promise of the same results.
What clients say
“Emad has been working for SUNx for the last four months on our Paid Search Marketing, specifically Google Ads. He is extremely talented and has helped us optimise existing campaigns and implement targeted marketing through the development of audience lists to create Demand Gen campaigns. I wouldn’t hesitate to recommend him as he is very knowledgeable, easy to work with, and very professional.”
Olly WheatcroftProgramme Manager, SUNx Malta
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